White-label WordPress development for agencies.
Your agency wins the client. I build what you sold them, on time, to your standards and under your name. No in-house hire, no missed deadlines, and no client ever seeing the handoff.
For agencies that sell more WordPress than their team can build.
Too much work, too few developers
You keep winning projects, but your team is at capacity and hiring full-time doesn't make sense yet.
Builds beyond themes and plugins
The project needs custom CMS architecture, bespoke functionality or performance work your team doesn't do every day.
Freelancers who go quiet
You've been burned by developers who miss deadlines, disappear mid-project or leave messy code behind.
Your client must never know
The relationship is yours. You need someone who works invisibly, signs your NDA and never contacts the client.
Included.(5)
Full website builds
Custom themes from your designs, built to your standards and delivered ready to launch.
Complex functionality
Booking systems, client portals, calculators and enquiry flows, built into WordPress.
Overflow and backlog
Clear the tickets, fixes and features your team can't get to this month.
Invisible delivery
No credits, no footer links, no direct client contact. Your brand on everything.
Clean handover
Documented, maintainable code your team can extend or take over at any point.
Four steps, no surprises.
- 01
You share the brief
Send the scope, designs, stack and your coding standards. NDA first if you need one.
- 02
I send a fixed scope
Milestones, delivery date and a fixed quote, so you know your margin before you sell it.
- 03
I build in your tools
Work happens in your Slack, ClickUp or Jira and your Git workflow, with milestone check-ins.
- 04
You launch it as yours
Final QA, documentation and handover. Your client sees your agency, never me.
The stack behind this service.
Michael
behindthecurtain.ai · Agency partnerJD built around 10 projects for us, and we worked together for almost a year. He's very professional and great at what he does.
Two ways to work together. Same quality either way.
Per project
Websites of up to 5 pages. Larger builds get a fixed quote after I review the brief.
Retainer
2–8 hours a day at $15/hour, billed monthly. Scale up or down each month.
FAQ.
Common questions about this service.
No. I don't add credits, footer links or comments with my name, and I never contact your client directly. If you want me on a call, I join as part of your team.
Yes. I'm happy to sign your NDA before you share the brief or any client details.
Yes. Share your standards, starter theme, Git workflow and staging setup, and I'll work inside them. I learn your stack once and get faster every project.
Yes. Most agencies start with a single project to see how I work, then move to a monthly retainer once there's steady work.
Custom Plugins & CMS Architecture.
(002)
Custom post types, ACF and Gutenberg block systems, and bespoke plugins for booking, portals, calculators and enquiry flows. Editor-friendly backends with no plugin sprawl.
View serviceFigma to WordPress.
(003)
Pixel-accurate builds from your designers' Figma files, with interactions agreed before a line of code is written. Fewer revision rounds, cleaner handover.
View serviceLet's talk.
Send me the brief—a white-label build, a backlog your team can't absorb, or a site of your own.
Reply within 4 hours.
On weekdays, with an honest view of how I'd approach the build. The review costs nothing.
Fixed scope, clear dates.
You get a scope, milestones and a quote before any work starts, so you can sell it with confidence.